AXIS SHAVERS HIT THE MARKET  

By Michael Hepworth

There is a new men’s shaver on the market called AXIS, and this sleek new entrant on the market is looking to make a big impact on the way men look at shavers. With a slogan of “We’re Not Your Father’s Shaver,” AXIS has come up with 15 premium precision foil and rotary shavers all designed in bright and attractive colors. The Illinois based company are on a mission to make men’s shaving products sexy, as well as being after a chunk of the $9.3 billion/year men’s grooming category. So they have combined sleekness with quality to come up with a group of shavers that look as good as they feel on your skin.  The key is the AXIS Flex shaving technology that ensures facial contouring and a smooth shave based on a guy’s beard growth, skin type and lifestyle needs. Currently these slick looking shavers are only sold at specialist stores such as Fortunoff in New York , and stores like The Sharper Image and Hammacher Schlemmer. There are several internet retail outlets that have the product of course, so all you need to do is just check around.

I decided to get the Axis Air ($126) in a lovely red color that fits ergonomically into the hand and comes with anti-slip rubberized grip. Other features include up to 7 days of shaving time without recharging, and then a fast one hour charge. It also operates on world wide voltage and you can water rinse to clean it. So far I have been impressed with the smoothness of the shave, and look forward to testing the waters with some of the other models in the range later on.  Other interesting products just introduced include nose and ear trimmers, and a real handy traveling kit, perfect for those long transatlantic flights. If you prefer the three-head rotary style of  shaver, then either the Orbit 4000 (Blue) or Orbit 2000 (Red) will be for you.

This is a very attractive product that must have some of the traditional shaver manufacturers concerned, so if you need to replace your old tired shaver, then AXIS would be a great place to start.

Fact Sheet

www.axisshavers.com

Phone: 877.263.9500

info@axisshavers.com